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Drake sues UMG, Spotify for ‘artificially boosting Kendrick Lamar’s diss song

Ikechukwu Emmanuel

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In a surprising development within the music industry, Canadian rapper Drake has initiated legal proceedings against Universal Music Group (UMG) and Spotify. The allegations center around claims that the two entities collaborated to artificially inflate the streaming numbers of Kendrick Lamar’s diss track, “Not Like Us.”

On Monday, attorneys representing Frozen Moments LLC, Drake’s entertainment company, filed a petition with the New York Supreme Court. The legal team accuses UMG and Spotify of orchestrating an illegal scheme that employed bots, payola, and other questionable tactics to promote Lamar’s song while simultaneously obstructing the success of Drake’s own music. The stark assertion from Drake’s attorneys contends that UMG engaged in manipulative practices, deviating from standard business norms. They allege that the track, which achieved an astonishing 96 million streams within a mere week, was strategically licensed to Spotify at a 30% discount in exchange for enhanced promotional support.

In addition to the New York lawsuit, Drake has lodged a separate defamation suit against UMG in Texas. This complaint highlights that UMG allegedly disseminated the track, despite being aware of its defamatory content, which falsely accused Drake of serious allegations.

In response to these serious accusations, a spokesperson for UMG categorically denied any wrongdoing, calling the claims “offensive and untrue.” They emphasized that UMG adheres to high ethical standards in its marketing and promotional efforts and asserted that the music charts are determined by fan choice, not by manipulative practices.

The implications of this legal dispute are significant, not only for the involved parties but also for the broader music industry. As both Drake and Lamar have longstanding affiliations with UMG, this controversy raises questions about the integrity of streaming practices and the competitive dynamics within the industry. The outcome of these legal proceedings could have far-reaching consequences for how music is marketed, promoted, and consumed in the digital age.

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Entertainment

Genevieve Nnaji’s Graceful Acceptance of Aging.

Ikechukwu Emmanuel

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Veteran Nollywood actress Genevieve Nnaji recently engaged with a fan’s observation about her appearance on X. Following a post featuring a photograph of the actress, a user commented on her aging, stating, “You really cannot cheat nature. My fine wine is finally growing old.”

Ms. Nnaji’s response demonstrated a remarkably grounded perspective. She replied, “It gets worse, bro. I will get so old I’ll die, if I’m lucky.”

This simple yet profound statement underscores a realistic and mature acceptance of the inevitable aging process. The actress, widely celebrated for her beauty and impactful contributions to Nollywood since 1998, acknowledges mortality with refreshing candor. Her response serves as a reminder that aging is a natural and privileged experience, a perspective often overshadowed in the pursuit of perpetual youth.

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Odumodublvck Claims Sacrifices Made for Peter Obi.

Ikechukwu Emmanuel

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Nigerian rapper Tochukwu Ojogwu, known professionally as Odumodublvck, has publicly stated that he refused a substantial monetary offer designed to sway his support against Labour Party presidential candidate, Peter Obi, during the 2023 election cycle.

This declaration follows criticism directed at the artist for his perceived entitlement in requesting Mr. Obi to promote his forthcoming album, “The Machine Is Coming,” as a reciprocation for his loyalty.

Odumodublvck defended his request, asserting that he made significant sacrifices to support Mr. Obi’s campaign. In a post on X, he alluded to the magnitude of the offer he rejected, framing his album promotion request as a modest ask in light of his prior commitment. The artist emphasized his unwavering stance and the forthcoming release of his project.

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Rubi Rose Articulates Her Relationship Criteria.

Ikechukwu Emmanuel

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American rapper and model Rubi Rose has publicly stated her financial prerequisites for prospective romantic partners. In a recent livestream with Adin Ross, the artist declared that she requires a potential suitor to earn a minimum of $5 million annually.

Rose justified this stipulation by drawing a parallel to societal expectations regarding female attractiveness, stating that “Men won’t date ugly girls, so I don’t want to date a broke guy.” Further clarifying her position, she added that she desires a partner who is financially comparable to herself and stipulated that his wealth must be derived from legal avenues. Her remarks have predictably ignited considerable discussion regarding financial expectations in modern relationships.

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